By Leanne Fenez, CQL Quality Enhancement Specialist
Across human services, organizations consistently express a commitment to community inclusion, belonging, and quality of life. Yet many people receiving supports continue to experience lives shaped by programs, schedules, and service labels rather than by meaningful roles and relationships in their communities. One of the clearest indicators of whether people are truly included is whether they hold valued social roles — roles that are recognized, respected, and meaningful within ordinary community life.
Valued social roles are not an abstract concept or an optional enhancement. They are central to how people are perceived, how they are treated, and the opportunities available to them. Grounded in Social Role Valorization (SRV) theory and reinforced by decades of Personal Outcome Measures® interviews and research, valued roles shape access to relationships, social capital, and the “good things in life.”
In this Capstone, we explore what valued social roles are, why they matter, how they relate to quality, and — most importantly — how organizations and leaders can create the conditions to empower those roles to flourish in practice. To better understand how important social roles are, I also reached out to CQL’s Director of Research.
What Are Valued Social Roles?
Social roles are the things people do that contribute positively and involve others. These activities and responsibilities add value and build connection with other people—they are both valued and social in nature. Social roles are about where people are counted on or have impact, where they belong. More importantly, valued social roles are those that are positive, active, and current.
It’s easy to confuse a simple role or label with a truly valued social role. Consider an employee—you have a role as an employee simply because you get paid to do work. However, the role becomes a valued social role when you’re the employee everyone goes to when they have a problem, the one who cleans the kitchen after lunch, or the person the boss counts on for special projects. Similarly, you may have a role as an aunt simply because your sibling has children, but you have a valued social role if you’re the aunt your nephew can tell anything to—the one he trusts. You might attend church, but that’s different from helping with childcare, taking collection, or assisting with services—roles where your contribution is noticed and valued.
The distinction matters. A neighbor is someone who lives beside you; a valued social role is actively looking after your neighbor’s house when they’re away, lending them your lawn care equipment, or watching their kids while they wait for the school bus. These valued social roles plant the seeds of opportunity and connection that transform both the person and the community.
For people with disabilities, the ability to gain social roles is often blocked by systemic and interpersonal barriers. Transportation limitations, lack of accessible community spaces, low expectations, social exclusion, and limited informal social networks all conspire to reduce the roles available to people with disabilities. When support systems are designed around deficit-focused service models, they may inadvertently emphasize disability labels and service roles (client, patient, service user) rather than expanding access to ordinary community roles.
In human services, valued roles are often confused with activities or programming. While activities may fill time, roles shape identity. Attending a class is an activity; being an artist is a role. Going to a volunteer site occasionally is an activity; being known as a volunteer is a role. This difference is important because roles influence how people see themselves and how others respond to them.
Historically, many service systems have unintentionally limited access to valued roles by emphasizing safety, treatment, or compliance over autonomy, growth, and community contribution. Practices such as segregated programming, rigid schedules, and “readiness” requirements often delay or prevent meaningful role development — particularly for people with higher support needs.
Valued roles are also deeply connected to dignity of risk. Growth, learning, and contribution require opportunities to try, fail, adjust, and succeed — just as they do for anyone else. When organizations prioritize risk avoidance over participation, people are denied access to the very experiences that build competence and confidence.
For organizations committed to quality, supporting valued social roles is a clear expression of person-centered practice, rights, and community inclusion. It reflects a shift from service delivery to citizenship.
Research & Theory: Why Social Roles Matter
By Carli Friedman, CQL Director of Research
Social roles are not only fulfilling in and of themselves, but we know from past research that relationships, such as social roles, serve as social determinants of health – a factor that can significantly improve our health. When I analyzed Personal Outcome Measures® data from over 1,000 people from 2025, I found social roles also have a significant impact on people’s quality of life. People that perform different social roles have more than double the total outcomes present (59.0%) compared to people who do not perform different social roles (23.5%).
In fact, when I looked at individual outcomes, performing different social roles resulted in people being more likely to have each of the 20 other individual outcomes present. They were more likely to be safe and healthy, have other forms of relationships, integrate into their communities, make choices, and realize goals. For example, people who performed different social roles were 5.13 times more likely to exercise their rights.
Social Roles and Total Outcomes

Social Roles and Individual Outcomes

As we can see, performing different social roles can have a widespread impact. Yet, unfortunately, in 2025, only 23.8% of people performed different social roles (had the outcome present). This is likely due to the fact that only 20.7% of people received individualized organizational supports to help them perform different social roles. Therefore, it’s critical we support people, in person-centered ways, to ensure they have fulfilling opportunities to participate in valued social roles. Doing so will not only help improve people’s relationships but also their health and quality of life!
Insights Into Valued Social Roles
By Leanne Fenez, CQL Quality Enhancement Specialist
Social Role Valorization theory emphasizes that the roles people hold profoundly influence how they are perceived and treated by others. When people are cast into roles such as “client,” “patient,” or “service recipient,” expectations tend to be low, opportunities limited, and social distance maintained. Conversely, when people are known as employees, neighbors, volunteers, artists, teammates, or community members, they are more likely to experience respect, inclusion, and access to valued life experiences.
Importantly, presence in the community does not automatically result in valued roles. People may be physically present in public spaces while remaining socially invisible or marginalized. Valued roles require more than attendance; they involve contribution, recognition, and shared purpose. Without intentional support, people with disabilities may remain excluded from meaningful roles due to low expectations, overprotective practices, or systems designed around convenience rather than community life.
Social Roles: The Connection To Quality of Life
Positive social roles enhance our image, increase our skills, and bring meaning and purpose to our lives. When you meet a new person, what’s typically one of the first things you ask about after their name? You ask about their work, their family connections, their interests and involvements. These answers give you insight into who they are and where they fit in with you and with others. The answers are the seeds of connection and relationship—we’re drawn to people with whom we have things in common. Shared roles, experiences, and activities give us things to talk about and ways to connect.
Having a variety of positive social roles valued in society increases our status and reputation. Conversely, holding roles that are different or looked down upon by society decreases our value and sets us apart from others. Historically, people with disabilities have faced discrimination and negative attitudes. Valued social roles are critical to help correct this imbalance. Valued social roles fight common negative stereotypes and provide greater access to the good things in life: relationships, employment, inclusion, and belonging.
Practical Application: How Organizations Can Support Valued Social Roles
Creating valued social roles is not accidental — it happens when people are connected into community in meaningful ways going beyond service environments. This work is not the responsibility of individual staff alone. It requires intentional leadership, aligned systems, and consistent practice across the organization.
The following strategies can help organizations move from intention to action.
- Start with discovery, not programs
Support staff can deeply understand each person’s interests, strengths, cultural identity, and aspirations. Discovery should guide opportunities — not existing program offerings. We must start by learning what people care about — not just what programs they like. What are they good at? What matters to them? Interests become the bridge or the vehicle to community places where shared passion can connect people to others beyond service settings.
- Find community places connected to people’s interests
Identify local groups, hobby clubs, informal associations, classes, volunteer hubs, and other places where people already go to participate and contribute. Prioritize ordinary community settings. Rather than looking within the disability service system, look outward to generic community organizations and spaces—volunteer centers, nonprofits, faith communities, neighborhood associations, community colleges, recreation programs, local businesses. Valued roles emerge in everyday places. Make community the default, not the exception.
- Begin with shared participation, not observation
Valued social roles must be positive, active, and current. Support people to attend in ways encouraging genuine interaction. Build competence, not dependence by providing coaching, skill-building, and gradual fading of supports so people can succeed and grow within their roles.
- Support positive social image
Pay attention to how people are presented and supported in their roles — including language, appearance, materials, and expectations — as these influence how roles are perceived.
- Facilitate relationships intentionally
Roles create opportunities for connection, but relationships require time, repetition, and reciprocity. Support introductions, shared experiences, and space for natural relationships to form. Relationships become stronger with repetition. Help people return to roles, events, volunteer sites, or workplaces frequently to strengthen emerging connections.
- Rethink risk and readiness
Shift from “Are they ready?” to “What support will make this possible?” Risk should be managed thoughtfully, not avoided entirely. Balance duty of care with dignity of risk.
- Align systems with outcomes
Ensure staffing models, schedules, transportation, policies, and documentation support community participation and role development.
- Measure what matters
Track not just participation, but the quality, meaning, and sustainability of roles. Ask people supported how their roles feel and what they want next. Measure not just whether someone is present, but whether they are connected to new people, places, and resources outside traditional service systems.
- Value the journey as much as the destination.
Role development may not happen quickly, and there may be bumps along the way. Persistence and belief in the person’s potential matter.
- And a Final Reminder: You can’t create social roles for people, but you can encourage, educate, support, and cheer people on! People must choose their own roles; your job is to expand the possibilities they can see and support them in pursuing what matters.
Final Thoughts On Valued Social Roles
Valued social roles are not an enhancement to quality — they are a core indicator of it. When people hold meaningful roles in their communities, they experience belonging, purpose, and connection that no program alone can provide. For organizations, supporting valued roles reflects a commitment to rights, dignity, and real inclusion.
Creating the conditions for valued roles requires leadership action: aligning systems, investing in staff capacity, rethinking risk, and prioritizing community life. When these conditions are in place, people move beyond being recipients of support to being contributors, neighbors, and citizens.
This work doesn’t happen overnight, nor is it work that can be accomplished without examining assumptions, redesigning practices, and building partnerships beyond the disability service system. For organizations striving toward excellence, the question is not whether valued social roles are important, but whether systems are designed to make them possible.
Featured Capstone Article
Practical Tips To Support Social Roles
In this Capstone, data will provide you with insight into the impact of social roles on the lives of people with disabilities. Then, CQL staff share examples of how organizations can support people to build social roles.
Continue ReadingReferences
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Flourish With Valued Social Roles